PrimeTime is pay per head software for bookies and agents. You get a full sportsbook and digital casino for $7 per active player each week, plus a support team that actually picks up the phone. We've been doing this since 2008.
The $7 core rate covers two products: a sportsbook and a digital casino. There's no setup fee to clear and no separate modules to switch on before you can take a bet. Point your players at it and they can play.
Lines across every major league, live in-game odds, automatic grading and settlement, and per-player limits you control. Your players bet on mobile; you manage risk from the agent dashboard.
Slots, table games and video poker sit right next to the sportsbook, so a player who came for the game can stay for the casino. Win/loss limits are yours to set per account.
In-play wagering with odds that move by the second, for players who bet during the game and not just before it.
Optional · priced to volumeReal dealers streaming in real time. Blackjack, roulette and baccarat that feel like the floor of a casino.
Optional · priced to volumeLet players combine their own same-game props into custom parlays for higher engagement and higher hold.
Optional · priced to volumePay per head is a weekly service model for bookies and agents. You keep your own players and your own money. PrimeTime provides the sportsbook and casino software behind them, and you're billed a flat rate each week for every player who places a bet. Players who sit out that week cost you nothing.
You keep your players and set your own rules. We never touch player funds or take a wager.
Sportsbook, casino, mobile apps, odds, grading, and reporting, all hosted and maintained by us.
Each week you pay $7 only for players who had action. Quiet week for a player? No charge for them.
You manage limits and risk. We keep the lights on, on game day and every day.
Most providers say they have great support. Here's what ours looks like, with no corporate call-center wall between you and a person who knows your book.
Typical response time when you reach out by phone, chat, or email. A rep handles it directly.
You get familiar with the same people. Over time it feels less like support and more like your own account manager.
Every rep is a native English and Spanish speaker, so you get real conversations in your players' language, not translated scripts.
Our support team carries decades of hands-on experience in this industry, including migrations from other providers.
Set each player's limits, cap your exposure on a game, and throttle or cut a sharp the moment you need to, all from one dashboard, without calling anyone.
Every player's win-loss and your overall position update live, so you can see where your book stands on any day of the week, not only at settlement.
The player site is built to stay fast when a full slate kicks off and every player is on at once. That is the moment a book is judged on.
Your English- and Spanish-speaking players get the same sportsbook and casino, with support held to the same standard in both languages. The full site launches in both languages, so every agent and every player lands in the language they think in.
An "active player" is any player who had action that week. No action, no charge for that player. Add-ons (live betting, live casino, prop builder) are optional and priced to your volume, and we'll walk you through it on your demo.
We show you the real platform live, answer your questions, and map it to how you run your book.
We stand up your book and, if you're coming from another provider, help move your players over.
Your players start betting. Your rep stays with you through the first weeks and beyond.
“PrimeTime PPH transformed my weekly workflow. Tools are reliable, reporting is instant, and player activity is up.”
“Support and customization are top-tier. Margins improved once we dialed in limits and props on the platform.”
“Live action and props keep my players active every week. Settlement is painless. The best pay per head I’ve used.”
No. PrimeTime is the software provider. You keep your players and handle money with them directly. We run the platform and support underneath.
The full sportsbook and digital casino, the agent dashboard, and support, charged per active player, per week. You're only billed for players who had action.
Live betting, live casino and prop builder are optional and priced to your volume. We'll give you exact numbers on your demo based on your book.
Yes. Migration is one of the most common things we handle, and your rep helps move your players over so you're not starting from zero.
Yes. Every rep is a native English and Spanish speaker, so you and your players get real conversations in your own language.
Most agents hear back in about 10 to 15 minutes by phone, chat, or email. You'll be working with people who know your account.
Practical guides for bookies and agents, from getting started to running and growing your book.
A short, no-obligation walkthrough of the real sportsbook and casino, with pricing mapped to your book. You ask, we answer straight.
Or call 1.800.427.0073 and someone who knows the platform picks up.
